Recently, I was participating on a webinar hosted by Jon Ferrara. If his name sounds familiar then you must have worked with his program – GoldMine Software. Ferrara was the co-founder of GoldMine Software which ranked number 154 on the 1997 national “Fast 500” company. Ferrara’s accomplishments include the 1997 Ernst & Young Entrepreneur of the Year, recognition in PC Magazine’s “Editor’s Choice” in 1993, 1995, 1996 and 1997. As a pioneer in the customer relationship management (CRM) industry he remains very active in his current company Nimble.
Ferrera is the founder and CEO of Nimble LLC. Nimble is a web-based CRM program. Nimble, is a social CRM service for small businesses that allows users to “listen” to their social media connections and feeds in a single platform. Ferrera, himself, offers weekly webinar trainings and updates and I had the privilege to participate.
Throughout the presentation, Ferrera highlights customers, participating via social media, using us as examples to explain the Nimble program. I was fortunate enough to have him retweet and reply to my tweet. It was engaging to not only watch this webinar but to also “chat” with other participants and to be included directly into the webinar.
Thanks Jon and keep up the good work!