When jumping in the the social quicksand of Facebook, it’s hard to tell who you should be targeting for the most influence. Who are the thought leaders, who are the loners, who are the people in your network that can spread your message the farthest? While Google might be that friend who’s “knows a guy” with the answer, Wolfram Alpha is sort of like the HAL 9000, a friend who can answer your factual queries directly.

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Now Wolfram Alpha has expanded it’s comprehensive knowledge machine to analyze your Facebook data. It digs in to find useful bits that give you insight about things like a global heat map of friends, when and what you post, your most popular posts and friends, and much more. Check out this infographic below for more details.

If you're ready to start crunching that social data now, visit http://www.wolframalpha.com/facebook/ for a free Facebook report.